Target Audience

Our target audience would consist of a similar target audience to bands we are trying to replicate such as The Script and The Fray. These bands aim at a target audience of both male and females aged between 16-27, this expands the audience to those who look at music videos a lot at this is a large total of the population who regularly use the internet and browse music videos for entertainment.
Indie is one of the largest types of genre available to people all over the world, millions of people have purchased albums of the indie genre and is a relatable genre of music to relate to a lot of different subject and themes.

Bands such as the Hoosiers, The Script, The Fray, Of Monsters and Men, Two Door Cinema Club, Mumford and Sons, Snow Patrol and One Republic. The indie genre has been dominated by masses of bands who have mixed the genre with their own twist of rock. The reason we have pursued a band with the genre of Indie is because the indie genre is aimed at people with the same music tastes and age as me and the people in my group.

Bands within the indie genre are commonly seen wearing their own unique brand of clothing and style. They incorporate their clothing into the music videos to relate it into the video and to also the music itself.